Unravelling the complicated world of SEO
There is a good chance that you have stumbled upon our humble new website after typing the keyword or keywords ‘Motionlab’, ‘Motionlab Interactive Preston’ or ‘Motionlab Interactive SEO’ into one of the major search engines. By doing this you have contributed to and demonstrated the process and usefulness of Search Engine Optimisation.
In fact every time anyone types a keyword into the search navigation bar on Google, Yahoo or MSN search, they are playing a part in SEO whether purposely or inadvertently. When you are faced with the SERP (Search Engine Results Page), most people have a tendency to click on the most relevant website on that first page, more often than not the website which is closest to the top of that page.
Evidence has found that around 62% of users click on links found on the first page of search results (Jupiter Research). So if you find your website languishing back on page five of the results page, we can confidently predict that your business is less likely to be clicked on than a business which finds itself at the top of the rankings. If this is the case then Motionlab Interactive of Preston should be your first port of call as we can put together an SEO campaign to get you right back up there amongst the big boys.
If you have more visitors to your website, then the likelihood is that sales and leads will increase, if you have a limited number of visitors and your website is not visible, then online success is unlikely, it’s common sense.
By employing Motionlab Interactive and our experienced SEO team in Preston, we can help make your website more of a force to be reckoned with by boosting its presence on the major search engines listings. We do this by making your website more search engine friendly.
How do we do this I hear you cry? We will thoroughly analyse your business and what you and your competitors do in order to find out which keywords you are likely to be competitive on and then incorporate these keywords into pages on your website. So when online users are looking for a product or service which you sell in their area and type in one of the keywords you are targeting, they are more likely to come across your website, it couldn’t be easier.
In reality there’s a lot more to it than that but we wouldn’t want to frighten you by talking about ‘spiders’ and ‘crawling’, don’t even ask! Why not contact our Preston office on 01772 865050 and let Motionlab Interactive give you a free review, analysing how SEO could benefit your business.
